DEV3 Aurelle – Jewellery Shopify Theme (Online Store 2.0)

DEV3 Aurelle is a Shopify theme for fine jewellers, engagement ring specialists and jewellery ateliers. It is quiet and luxurious (a two-tier centred wordmark header that condenses on scroll, Cormorant and Montserrat, arched product cards with a slow hover glint, ivory, onyx, blush and champagne schemes) with refined motion and one 3D object: a ring that turns inside an arch in the hero.

A 3D ring turntable with metal and stone swatches

• Choose the procedural ring style: solitaire, oval, halo, three-stone, pavé, eternity, plain band or signet.
• Metals and stones are simple Name: #hex lists; clicking a swatch eases the ring's metal or stone to that colour, so a shopper can try a sapphire on rose gold right in the hero.
• Upload your own GLB to replace the procedural ring, and set a poster image for browsers without WebGL. With reduced motion the ring stands still.

Help buyers get the size right

• Ring sizer: customers measure around the finger or inside a ring they already own, and the converter shows US/CA, UK/AU and EU sizes and highlights the matching row of your size table.
• Print the paper sizer prints only the sizer strip at true scale, with a 50 mm calibration bar to check the printer did not scale it.
• The same converter opens in a drawer from the product page whenever a product has a size option.

Personal touches on the product page

• Engraving with a live preview on a gold band and three lettering styles (Script, Serif and Block), saved as line-item properties only when filled in. Shown on products tagged engravable by default.
• Gift wrap and gift note with a character counter, also saved as line-item properties, so they appear on the cart, the order and the packing slip.
• Specifications (metal, stone, band and setting) from metafields, a consultation link card and deep zoom: pan with the pointer, zoom 100–400% with the buttons or the wheel, drag on touch.
• Engraving and gift wrap are complimentary out of the box; to charge for them, use an app that adds a fee product.

Consultations, provenance and occasions

• Consultation booking: a request form with visit type (atelier or video), atelier, preferred date and time, interest and budget. It is a standard Shopify contact form, so requests arrive in your store's contact email. No payment is taken and no calendar slot is reserved: you confirm the time by email.
• Provenance: up to 5 sourcing steps and 4 stats beside a pinned arched image that crossfades per step, while a gold line draws down the page. Write only what you can stand behind.
• Occasions: up to 5 arched collection tiles in a staggered rhythm (engagement, bands, everyday, gifts); a swipe row on phones.
• Journal: the latest articles in an editorial layout with one lead story.
• Page templates for The atelier, Book a consultation, Ring size guide, Materials & care, FAQ and Contact.

Online Store 2.0, built from scratch

• Our own Online Store 2.0 base, built from scratch (not a Dawn fork): JSON templates, sections everywhere, app blocks, and header and footer section groups. Every section can be added, reordered, duplicated or hidden in the theme editor.
• Cart drawer that updates in place with upsells, predictive search, quick view and quick add, Storefront filtering and sorting (with the free Search & Discovery app), metallic and gem swatches, recommendations, recently viewed, sticky add to cart, country and language selectors, customer accounts, gift card and password pages.
• Native 3D model media: upload a .glb or .usdz to a product and the gallery shows Shopify's 3D viewer with a "View in your space" AR button on supported phones. The demo solitaire ships with its model.
• Motion settings: animation level Off, Subtle or Full, reveal style, duration and stagger. Letters rise out of a soft blur and arches unveil; visitors who ask for reduced motion always get static content.
• The 3D engine (three.js) is not part of the initial page load: it downloads only when the hero object is near the viewport and pauses offscreen. The initial JavaScript is about 25 KB gzip.
• Shopify Theme Check: 0 errors. The theme was tested on a Shopify development store, from add to cart to the cart drawer and cart page.

There is no public live demo, because the demo runs as an unpublished preview on a password-protected development store. Watch the video tour at the top of this page, or step through the screenshots at desktop, tablet and phone sizes.

What's in the download

• dev3-aurelle-1.0.0.zip: the theme. Upload this zip itself under Online Store → Themes → Add theme → Upload zip file.
• Documentation/: the HTML guide (open index.html).
• Demo-Content/: products.csv, seed.json, images/ and models/aurelle-lumiere-solitaire.glb, plus a README for the manual import.
• LICENSE.txt and START-HERE.txt

The demo is the fictional Aurelle Atelier jewellery house: 16 pieces across Engagement, Wedding & Bands, Everyday Fine and Gifts (198 variants by metal, stone and size), 5 collections, 7 pages, a journal with 3 articles, 134 rendered images and a 3D ring model. Import it with Products → Import (CSV) and follow the demo README for images, metafields, collections, pages and menus. A scripted seed is available from DEV3 support on request; it runs against your own store with your own Admin API token.

Requirements

• A Shopify store with the Online Store sales channel
• The free Shopify Search & Discovery app for collection filters (optional)
• Product metafields for the specifications (optional; the docs list the definitions)

Support

Six months of support are included: installation, demo import and questions about the theme's features. Read how we built Aurelle for the design decisions behind it.